Nikki Arenas

Nikki Arenas serves as United by Nature’s Chief Brand Officer, bringing more than a decade of experience building some of the biggest cultural brands at Liquid Death and Red Bull. 

Nikki most recently served as Vice President of Brand Strategy at Liquid Death, where she helped launch the company's energy drink and supported its expansion into Latin America. Before that, she spent nearly eight years at Red Bull North America, rising from Finance to Director of Strategy and helping shape the roadmaps behind a period of record sales and growth. She began her career at Kimberly-Clark, working with iconic brands including Huggies, Kotex, and Kimberly-Clark Professional. 

Nikki has always been drawn to purpose-driven work. Nikki cares deeply about wildlife and animal rescue, and she joined United by Nature to bring people together across backgrounds around something bigger than a brand. Born in Bogotá, Colombia, and raised between Miami and the suburbs of Atlanta, she now lives in Los Angeles with her high school sweetheart and their 8-year-old dog, George.